Lead Generation / Marketplaces

Housecall Pro is a cloud-based field service management platform built for residential home service contractors. Founded in 2013 and headquartered in San Diego, CA, it serves 45,000+ businesses across HVAC, plumbing, electrical, cleaning, roofing, painting, landscaping, and 50+ other trades. The platform covers the full job lifecycle — scheduling, dispatching, estimating, invoicing, payments, GPS fleet tracking, CRM, online booking, and marketing automation — delivered via web and native iOS/Android apps. Operated by parent company Codefied Inc., it also runs subsidiaries BuildBook and Trade Academy.

Thumbtack is a nationwide online marketplace connecting homeowners with local service professionals across 500+ project categories. Founded in 2008 and headquartered in San Francisco, CA, Thumbtack operates a pay-per-lead model where contractors pay only for qualified leads — never a commission on completed jobs. The platform serves 4+ million customers annually, hosts 300,000+ active professional businesses, and has facilitated 90 million+ projects. Thumbtack offers AI-powered matching, professional profile pages with reviews and portfolio photos, background check and license verification badges, and integrations with ServiceTitan, Jobber, Workiz, and Google Calendar. It is strictly a lead generation and customer acquisition platform — job management, scheduling, dispatch, invoicing, and CRM must be handled in a separate FSM tool.

Angi (formerly Angie's List / ANGI Homeservices) is the leading US home services marketplace connecting homeowners with local service professionals across 500+ categories. Formed by the 2017 merger of Angie's List (founded 1995) and HomeAdvisor (founded 1998 as ServiceMagic), and rebranded to Angi in March 2021. The platform operates a pay-per-lead model (Angi Leads), display advertising (Angi Ads), and a fixed-price instant-booking service powered by the 2018 Handy acquisition. Angi completed its spin-off from IAC on April 1, 2025, becoming an independent public company (NASDAQ: ANGI). Revenue in 2025 was approximately $1.05B (declining YoY as platform shifted to homeowner-choice lead model). As of 2025 the platform counts roughly 200,000 active service professionals across all trades.

JobNimbus is a cloud-based CRM and project management platform purpose-built for residential exterior contractors, with the strongest concentration in roofing, siding, gutters, and remodeling. Founded in 2013 in Lehi, Utah, it serves 8,000+ contractor businesses with tools spanning lead tracking, estimating, proposals, scheduling, invoicing, payments, and marketing automation. JobNimbus acquired SumoQuote (quoting) and Roofer Marketers (digital marketing agency) in 2023, and raised a $330M growth investment from Sumeru Equity Partners in November 2024. It is widely regarded as the leading CRM for roofing sales-focused contractors.

TaskRabbit is an on-demand home services marketplace that connects consumers with vetted independent service providers ("Taskers") for tasks ranging from furniture assembly and handyman work to cleaning, moving, yardwork, and errands. Founded in 2008 and acquired by IKEA Group in 2017, the platform operates across all 50 U.S. states and eight countries. Taskers set their own rates, undergo background checks, and receive 100% of earnings plus tips, while clients pay a service fee and trust-and-support fee on top of the task price. TaskRabbit also offers a B2B Partner API enabling retailers to embed assembly and installation services directly into checkout flows.

Business review and lead generation platform helping consumers find and connect with local service professionals.

Business management and marketplace platform for home renovation and design professionals with project management and lead generation.

Neighborhood social network with business pages and local advertising for service contractors to reach nearby customers.

Lead generation marketplace for home improvement contractors connecting homeowners with pre-screened service professionals.

Contractor lead generation platform connecting homeowners to local home improvement professionals via pay-per-lead and exclusive lead subscriptions.

Largest privately-owned home improvement lead generation platform specializing in solar, roofing, HVAC, and windows, connecting contractors with pre-screened homeowner leads.

Full-service lead generation and digital marketing platform for home services, offering pay-per-lead, pay-per-call, and campaign-based pricing.

Lead generation marketplace connecting homeowners with local service professionals across various trades.

Contractor marketplace that uses permit data and reviews to match homeowners with vetted construction contractors.

Home services platform connecting homeowners with pre-screened contractors for repairs, improvements, and maintenance.

Professional version of Thumbtack with enhanced lead management tools for contractors and service professionals.

Technology-enabled general contractor matching and home renovation estimation platform acquired by Opendoor in 2021.

AggMaps is an online marketplace connecting buyers and sellers of aggregates, including sand, gravel, and rock. It serves construction companies, landscapers, and other trades needing bulk material sourcing and logistics.

Astorian is a lead generation and marketing platform designed to connect home service and construction businesses with homeowners. It provides qualified leads across various trades, helping contractors acquire new customers and grow their business.

Curbio is a pre-listing home renovation company that partners with real estate agents and their clients to update homes before they go on the market. It provides a tech-enabled platform for contractors to manage projects and receive guaranteed payment for renovations that increase home value.

Felux is a B2B marketplace connecting buyers and sellers of steel and other industrial materials. It provides a platform for sourcing, selling, and managing material transactions for various industries.

HomeSphere operates a network and marketplace connecting residential home builders with building product manufacturers. It facilitates exclusive rebate programs and product adoption for new construction projects.

Housable is a lead generation marketplace that connects homeowners with local, vetted contractors for various home improvement projects. It helps contractors find new customers and manage project inquiries efficiently.

Infra.Market is a B2B marketplace and procurement platform that provides a wide range of building materials and construction solutions. It serves contractors, developers, and businesses across the construction and infrastructure sectors.

SOIL Connect is a digital marketplace that connects those who have soil, aggregate, or other materials with those who need them. It serves contractors, developers, and other construction and landscaping professionals to streamline material exchange and hauling logistics.

Sweeten is an online marketplace that connects homeowners with vetted general contractors and design-build firms for renovation projects. It helps contractors find qualified leads and manage their project pipeline.

TOOLBX is a platform that connects contractors with local suppliers for on-demand material delivery. It helps construction and skilled trades businesses streamline their procurement process and manage job site logistics.

Tough Commerce is a digital marketing agency that specializes in lead generation and online presence optimization. It serves home service businesses looking to attract more customers and grow their brand.